Dating and social networking sites spend a lot of resources on customer service reps that manually review profiles and photos. Larger sites employ sophisticated skin filters that can differentiate between a nipple and a nose, which is important for sites that have millions of photos uploaded a week. Every site has a different set of rules that define what is acceptable and what is not.

Now there is a new system that aims to make the profile review process more efficient.

ProfileApproval, an innovative business service for social and internet dating websites, was today launched by Irish software house, WebSpirit. ProfieApproval.com offers social websites the opportunity to ‘clean up’ photographic and text profiles posted on their sites.

ProfileApproval still relies on a human sitting in a chair. $8 per hour = 200 photo reviews, $16 = 400 and so on.

Solflex is similar to ProfileApproval. I met with them last summer. They have a back-end administrative system called Automated Customer Service Attendant that contains WinScreener, which is quite similar to the ProfileApproval offers. I've seen the demo and it definitely seemed to work.

Leave a comment if you use, or are considering outsourcing your profile review process.

Technorati Tags: profile approval